OneWay - Blockchain Modern Museum
human distance relationship product that gives users insights into their communication habits
ROLE
UX Researcher, UI Designer
TIME
Sep 2022 – May 2023
DELIVERABLES
Promotional Posters, Web/Mobile UI design, Wayfinding System
TOOLS
Adobe Illustrator, Figma, Miro
Overview
Mission Statement
The One-Way Museum is a decentralized museum space that spans across diverse locations and platforms, dedicated to providing a secure and transparent experience enriched with knowledge about blockchain technology.
As an innovative and interactive experimental playground, we explore the history, technology, applications, and cultural impact of blockchain and cryptocurrencies, using the principle of decentralization as the foundation for educating our visitors.
Design Process
Understanding
Researching
Analyzing
Designing
Ideating
Testing
Refining
Presenting
Research - What Is Blockchain?
Blockchain can be…
Transparent Window that provides visibility into the outside world and the history of transactions
Distributed Puzzle that each piece containing a portion of the solution, and requires collaboration to complete
Digital DNA that represents a unique genetic code comprising encrypted data
About the museum…
Why? Decease the learning curve of blockchain mechanism, Revolutionize various aspects of conventional museum structure,
Unlocking new opportunities for people to learn and experience with limited cost
What? Decentralization, Transparency, Security
reform the experience of museum visiting based on the logic of blockchain
Who? Blockchain lovers, Tech enthusiasts, Finance people, Interactive art enthusiasts
What Is the Museum?
Inspiration
Inspiration coming from…
one-way function is a type of mathematical function that is easy to compute in one direction, yet difficult to reverse engineer or invert. In simpler terms, given an input, it's straightforward to calculate the output, but given the output, it's computationally infeasible to find the original input or any input that could produce that output.
Design
Color
Logo
List of Offering
Visual Identity
The visual branding strategy for this product is strategically designed to elicit sentiments of comfort and intimacy, providing users with a seamless and ethereal communication experience across vast distances. The overarching aesthetic objective is to prompt users to value and appreciate the individuals who have entered their lives and assumed significance
Wayfinding
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for immediate communication with their friend.
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for immediate communication with their friend.
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for immediate communication with their friend.
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for immediate communication with their friend.
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for immediate communication with their friend.
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for immediate communication with their friend.
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for
Connection energy bar:
Based on users' frequency of connection with their friends, the system would generate a "connection energy bar." When this bar is fully charged, it would unlock a quick photo snap feature for
SHOWCASE
Posters
SHOWCASE
Branding Application
NEXT STEP…
ENCOUNTERING MEANINGFUL CHALLENGES!
Overall, this project was both challenging and therapeutic. Researching the history and backgrounds of travel was inspiring; however, finding innovative ways to reinvent features that enhance people's travel experiences proved to be a challenging task.
Moreover, designing an app from scratch was an extremely rewarding experience. I had the opportunity to conduct research, interview users, analyze collected data, and create high-fidelity interfaces. Throughout the process, I learned that a successful product must be supported by qualitative data, a clear user flow, and extensive user feedback.